Creative direction, sustainability video content, and UX consulting for FENDI’s sustainability portal.

Challenge

The challenge involved producing credible, engaging content—including a sustainability recap video and a multilingual training video—while also optimizing site navigation by reducing unnecessary depth.

Objective

Enhance clarity and accessibility by improving the information architecture and creating video content capable of distilling complex themes. The goal was to encourage broader, smoother exploration of the portal.

Output

Production of video content in six languages and UX restructuring into broader, more intuitive sections. The updated navigation improved the overall user experience.